A message from Dive Paradise about COVID-19

At Dive Paradise, customer safety and care are our top priorities and both are on our mind as we all face the rapidly evolving situation surrounding the novel coronavirus COVID-19. I want to assure all our guests that we are redoubling our efforts to maintain the cleanliness of all of our boats, store locations and rental equipment:  We disinfect all surfaces and equipment with Lysol cleaning products regularly, have antiseptic gel at all locations, and we use a reef-safe cleaning product called BioBac to clean all of our boats each day. It is important to note that, as of this writing, there are zero detected cases of coronavirus on the island of Cozumel and a total of 12 reported cases throughout Mexico.

All of that said, we understand and respect that, based on recommendations from health care professionals and government officials, some travelers may wish to reschedule trips for a time when there is greater clarity on the situation.  Therefore, effective immediately, Dive Paradise will be waiving all fees normally associated with last-minute scheduling changes, and issuing rain-checks for premature departures.  We ask that you respect our need for advance planning to provide exceptional customer service and therefore strive to give us as much notice as possible of any changes or rescheduling that may occur during this time.

We at Dive Paradise hope that you will continue to consider our beautiful island and its underwater wonders as a sanctuary during difficult times such as the one we are all living through now.  On behalf of our entire team, we look forward to welcoming you to Make a Splash with us again soon!


Michael Penwarden



Temporary Reef Rest Ends December 15

We are excited to announce that this fall’s temporary reef closure will end on December 15!  Below are highlights from yesterday’s official government press release on this issue:

Photo by Barry Guimbellot

Press Release Mexico City, October 8, 2019


  • On October 7, a rest was announced for a little more than two months, to tourist and recreational activities in the southern portion of the Cozumel Reef National Park.
  • On December 15, underwater activities in the area will be resumed, with a rotating rest strategy that incorporates other reefs in the National Park.

In order to give rest to the sites of greater biological interest of the Mesoamerican reef system, and contribute to its recovery from the so-called “white syndrome” which affects the reefs of the Mexican Caribbean, tourism and recreational activities were partially and temporarily suspended in a portion South of the Cozumel Reef National Park (PNAC).  The sites where aquatic-recreational activities were temporarily suspended on October 7 occupy only 21% of the 14 most visited reef complexes in Cozumel.   This strategy gives visitors certainty that they can continue enjoying Cozumel and, at the same time, participate in its conservation.   

The reef sites that remain available for tourist and recreational use from October 7 to December 15 are: Paraíso, Las Palmas, Dzul Ha, ChanKana’ab mountain range, ChanKana’ab bolones, Tormentos, Playa Corona, Yucab, San Clemente, Punta Tunich, Cardona, San Francisco, Santa Rosa, Paso del Cedral, La Francesa and Delilah. Similarly, the Wreck C-53 “Felipe Xicotencatl”.

The suspension will end on December 15.  From then on, a rotating strategy will be implemented that allows the rest of other reefs of the National Park without affecting the ecotourism service providers in these sites. 

The above was agreed  upon during an extraordinary meeting of the Advisory Council of the Arrecifes de Cozumel National Park, including representatives of the three orders of government along with civil society, various business professionals, tourism service providers, academics and fishermen.  Attendees included: 

  • Roberto Aviña Carlín, National Commissioner of Natural Protected Areas
  • Adriana Teissier Zavala, Federal Deputy
  • Pedro Joaquin Delbouis, Municipal President of Cozumel
  • Cristopher González Baca, Regional Director of the Conanp in the Yucatan Peninsula and the Mexican Caribbean

Commissioner Roberto Aviña stressed the importance of “producing conservation and conserving production” and pointed to tourism and the reef as the backbone that sustains the community of Cozumel.  He also celebrated that the community today is moving into series of opportunities to better tourism practices based on environmental conservation, social welfare and sustainable economic development.

Work tables will be organized during the upcoming months to establish, in a participatory way, the rotating rest system for the reefs of the PNAC and other strategies that can help improve the conditions of the reefs.  The attendees acknowledged that we are living an unprecedented challenge, and committed to collaborating for the benefit of the reef system, which is a fundamental piece for the livelihood and quality of life on Cozumel Island.


Please feel free to contact us if you have any questions as we continue to work with the Marine Park and local community to protect and manage Cozumel’s unique ecosystem.  We look forward to hosting your next visit to our beloved waters!

Laura Alcala Ortega, General Manager

Dive Paradise

Isla Cozumel Mexico

Cozumel Reef Rest 2019

Photo by Aquarella Images

On September 17th, the Cozumel Marine Park Advisory Council elected to temporarily close the southern dive sites on the island of Cozumel from Playa Palancar to Punta Chiqueros, including el Cielo, from October 7th 2019 through at least this coming December. This action was taken in response to the fact that, since 2018, the Caribbean and Mesoamerican Barrier Reef System has been suffering from a disease called Stony Coral Tissue Loss (SCTS) that needs to be studied and further understood. This suspected bacterial infection was originally discovered off of Miami in 2014 and threatens many species of hard coral including brain coral and flower coral.

The good news is that Cozumel has much to offer underwater: fully 11 out of the 14 dive sites, as well as snorkeling sites, we frequent in the marine park remain open to us. So while we’re adapting to the need to give these specific reefs a rest by introducing tours to less-known sites and staggering our departure times, it’s otherwise business as usual for us. Furthermore, we are optimistic that the increased scrutiny and focus on conservation will ultimately reduce the number of illegal dive operators and fishermen who invade the Marine Park, and will also result in new, better rules and regulations to protect the reef system in the future.

Dive Paradise prides itself on being a leader in responsible, sustainable practices, and is active in local efforts to protect Cozumel’s beloved reef system. We support the effort to protect and study this and other issues that threaten the local environment, and we want you to know that the diving in Cozumel remains abundant and amazing! Rest assured that Dive Paradise will continue to provide its legendary, personalized service while we work closely with the Marine Park and other government authorities, as well as academic institutions and non-profit organizations, to support underwater conservation, awareness and study.

If you have any questions, please do not hesitate to reach out to us directly.


Michael Penwarden, CEO
Laura Alcalá Ortega, General Manager

Introducing our new General Manager: Laura Alcala Ortega

Dive Paradise is excited to announce that, effective November 1, 2018, Laura Alcala Ortega has been appointed as our new General Manager of Dive Operations.  In this position, Laura is responsible for overseeing all Cozumel-based aspects of our legendary scuba diving business, encompassing our four locations and serviced by the largest fleet of dedicated dive boats on the island.  “Laura is a true professional who knows this business and this island better than anyone,” says Dive Paradise CEO Michael Penwarden.  “We are thrilled to have her join our team as we continue to build on Dive Paradise’s 35-year legacy.”

Most recently, Laura served as a board member and volunteer for the Humane Society Cozumel and the Red Cross Delegation Cozumel. Prior to that, she launched and operated Scuba Du and Ocean Tours with her husband for more than 25 years, and also operated a fishing business, a parasailing business, and her own inn. She has also worked as a Divemaster and Instructor for seven years at various dive operations in Cozumel, including Dive Paradise along with former Dive Paradise owner Rene “Apple” Applegate and under founder Tom Hartdegen’s management.  In addition, Laura is a founding member of the Scuba Fest Committee, a former member of the board and volunteer at Cruz Roja Delegación Cozumel, and a founding member of Anoaat.

Born and raised in Mexico City, Laura has lived in Cozumel for over 30 years. She attended the Monterrey Institute of Technology and Higher Education in Mexico and has a Master’s Diploma in Senior Business Administration. Passionate about scuba diving, she became a PADI Master Scuba Instructor in 1986.  She spends her time off diving all over the world as much as possible.

Laura has two adult daughters, 26 and 28 yrs. old, volunteers in animal rescue among at the Cozumel Humane Society, and strongly believes in social work.

Welcome aboard Laura!

Dive Paradise Sponsors Panthera Mexico’s “Jaguar Month”

Program Sponsorship Contributes to Jaguar Conservation Initiatives

This month Dive Paradise is sponsoring Panthera Mexico’s “Mes Del Jaguar” by donating a percentage of all dive bookings made during November to the program.  Through this sponsorship, we hope to augment Panthera Mexico’s established conservation initiatives to ensure long-term survival of the jaguar, which is a central figure in Mexican culture. 

“We take conservation seriously at Dive Paradise. Whether it’s protecting threatened jaguar populations in Mexico or safeguarding our marine environment, we believe it is critical for us to support organizations that are making a difference,” states Michael Penwarden, CEO of Dive Paradise, Inc. “Environmental stewardship is a shared responsibility and we are proud to commit a portion of our resources to Panthera Mexico. Further, it allows us to provide our customers with meaningful vacation experiences beyond diving by introducing them to another aspect of Mexico’s rich culture and natural habitat.”

Dive bookings can be made in advance or at all four Dive Paradise locations on island throughout November in support of Panthera Mexico’s “Mes del Jaguar.” For those who wish to make a donation directly online, the DONATE button on Dive Paradise’s website will be linked to Panthera Mexico’s donor’s page for easy transactions.

“We are grateful to Dive Paradise for their support, as a leader in both the dive industry and in regional environmental stewardship. We believe that together we can raise awareness and make Jaguar Month a powerful tradition nationwide.” said Diana Friedeberg, Mexico County Director for Panthera Mexico.

Panthera Mexico created the “Mes del Jaguar” as part of their work to protect the country’s threatened jaguar population. For the first time ever, the month of November will be dedicated to celebrating, educating and promoting Jaguar Culture in all its forms through a series of events taking place November 3-30, 2018; people can register for events also taking place in Mexico City and Cancun. All contributions to Panthera Mexico will directly support in-country jaguar conservation initiatives.

About Panthera Mexico

Panthera, founded in 2006, is devoted exclusively to preserving wild cats and their critical role in the world’s ecosystems. Panthera’s team of leading biologists, law enforcement experts and wild cat advocates develop innovative strategies based on the best available science to protect cheetahs, jaguars, leopards, lions, pumas, snow leopards and tigers and their vast landscapes. In 50 countries around the world, Panthera works with a wide variety of stakeholders to reduce or eliminate the most pressing threats to wild cats—securing their future, and ours. Panthera Mexico is an established Panthera jaguar conservation program in Mexico and serves as the fundraising arm to support in-country jaguar conservation initiatives. For more information visit:


Dive Paradise Takes Giant Stride with Cozumel Ocean Research

Sponsorship Initiative to Support Scientific Data Driven Projects    

Dive Paradise is excited to announce our new collaboration with the local nonprofit Cozumel Ocean Research (COR), focused on enhancing the organization’s efforts to gather valuable scientific data on Cozumel’s legendary marine environment.  Dive Paradise is dedicating the month of October to Cozumel Ocean Research, and knowledge gained via their programs will be used to design effective conservation and educational campaigns for Cozumel.

“Dive Paradise has long been a staunch supporter of efforts to better understand and safeguard the marine environment,” says Michael Penwarden, CEO of Dive Paradise, Inc.  “We are proud to dedicate resources to support COR’s admirable work.  Furthermore, we are excited that this opportunity provides our customers with a unique way to participate as volunteer citizen scientists, giving them a memorable chance to connect even more deeply with Cozumel’s underwater ecosystem.”

Throughout all four of Dive Paradise’s locations, a percentage of all diving bookings made during the month will be donated to COR; for those who wish to make a donation directly online, a donate button on our website (right column) is linked to COR’s donor’s page for seamless transactions.  In addition, COR branded merchandise such as t-shirts will be available for purchase in Dive Paradise’s retail shop for the remainder of the year.

“On behalf of Ernesto Hevia del Puerto and myself, thank you to Dive Paradise for your generosity, it means a lot to us to have this support and what we can accomplish with it is immense.” said Liang Chen, COR Co-Founder.

To further advance the synergy between Dive Paradise and Cozumel Ocean Research beyond October, boat dives will be complimentary on a space available basis for local COR volunteers, also known as “citizen scientists”, and for COR personnel who are diving to monitor turtles and eagle rays.  With a focus on enhancing their dive experience, Dive Paradise will also encourage customers to become COR volunteers and to embrace “citizen science” whereby they will learn how to monitor and submit reports about their own dives. In addition, Dive Paradise staff will have the opportunity to participate in training workshops conducted by COR regarding “best practices” for environmentally responsible diving and snorkeling.

“We are so grateful and excited! This is a big move on behalf of Dive Paradise to take action for change. This generous support will help us move towards our goal of strengthening various strategic goals: protection for spotted eagle rays, spotted eagle ray monitoring, promotion of good practices on the reef and the impact of tourism on the coral reef projects which we run in collaboration with National Government Institutions and International Marine Laboratories.” said Liang Chen, COR Co-Founder.

About Cozumel Ocean Research (COR)

Cozumel Ocean Research is a not for profit, non-governmental organization formed by local and international -volunteer- nature lovers whose place of residence is the island of Cozumel. We believe the most effective way to protect and conserve our environment is to promote knowledge and recognition of the value that it has in our lives. From this point of view, we run various scientific research projects, some of which are centered around emblematic species that inhabit or migrate to the island, others focus on pollution concerns and industry pressure to this same environment. With data collected and solid evidence, we use research results in our efforts to design effective conservation and educational campaigns for the protection of these species and their habitats, teaching awareness and by consequence, see short and long term social benefits to the present and future generations of Cozumeleños.

For more information about Cozumel Ocean Research visit www.cozumeloceanresearch.org.

Dive Paradise Cozumel Kicks Off RV Tour Across America

Family of Scuba Diving Icon Renee “Apple” Applegate to Capture her Legacy on US Tour

What would you do if you unexpectedly inherited a legendary tropical dive operation from an industry icon? For the family of Renee “Apple” Applegate, who operated Dive Paradise in the diving mecca of Cozumel, Mexico for over two decades until her passing late last year, the answer is to keep the company alive as a living tribute. In order to do so, the family is setting off on a tour of the US in order to meet the many customers, friends and partners throughout the country who knew and loved Apple. While on the road, they’ll be capturing stories about Cozumel, diving, and the company she made famous.

“When Apple passed away, it became clear to our family that the best way to honor her was to continue operating Dive Paradise as a living monument to the community of customers and employees she built over more than two decades,” said Apple’s nephew and tech entrepreneur Michael Penwarden, who serves as Dive Paradise’s new CEO. “It also became clear that we have a lot to learn about – and a lot of people to meet in – the dive industry. Hitting the road and visiting as many divers, dive shops and travel brokers as possible is a great way for our entire family to introduce ourselves and to turn this unexpected and sad situation into a positive celebration of Apple’s amazing legacy.”

The tour, which kicks off in Michael’s hometown of Truckee, CA on June 21st, will then make its way to the Scuba Show in Long Beach, California on June 22-24. The tour will feature a 32-foot RV covered by original undersea paintings by Mexican muralist Aneliz Alvarez, who also painted a mural honoring Apple at Dive Paradise’s soon-to-be-opened beach club. Accompanying Michael will be his family: his sister Caroline, his wife Jill and their daughters Sasha, age 12, Anya, age 8 and their dog Ajax. Following the Scuba Show, the tour will stop in San Diego before departing California and heading east to Arizona, New Mexico, Texas, Colorado and beyond.

While on tour, Apple’s family will personally meet, thank and interview her many admirers and business partners while reinforcing the message that her beliefs and values will continue as the foundation of her business, as her Cozumel scuba diving operations continue and expand upon her life’s passion to make scuba diving accessible to greater numbers of people.

At each stop, scuba divers, non-divers, underwater aficionados and media are invited to celebrate Apple’s legacy and join the family for an afternoon of fun, festivities and a barbeque. Signature sparkling Apple cider will be served, limited edition 2018 Tour t-shirts and jewelry featuring new interpretations of Dive Paradise’s famous “Apple” dive flag will available. A flat panel monitor in front of the RV will showcase video footage of the stunning undersea world of Cozumel. Guests are also encouraged to share their experience at the Dive Paradise Cozumel RV Express, by taking selfies in front of the mural and uploading them to their social media channels with the hashtag #DiveParadiseRVExpress. Anyone who posts on social media using the hashtag will be entered to win a prize at each tour stop with one lucky winner selected at the end of the tour receiving a Grand Prize trip to Cozumel.


Renee “Apple” Applegate ran Dive Paradise from 1994-2017. She was a PADI master scuba instructor with over 30 years of diving and training experience, and was inducted into the Women Divers Hall of Fame in 2003. Apple began her diving in the challenging waters off the coast of California. With a background in nursing, she spent many years teaching SCUBA in the Red Sea while serving as head nurse in a Saudi Arabian hospital. She was a true pioneer – both in the male dominated sport of the 1960s and as the first female dive operation manager in Cozumel.

Take advantage of 2018 Early Bird Specials at Dive Paradise and Hotel Cozumel!

Want to book trips at a Cozumel luxury resort and the finest diving location on the island at lower prices? It’s easy: Reserve our hotel/dive packages with Hotel Cozumel – just request our Early Bird Specials by the deadlines specified and save up to 20% off of regular prices!  European and All-Inclusive packages are available to both individuals and groups all year around. View these package offerings here.

Jacques Cousteau declared Cozumel to be one of the most spectacular diving sites in the world in 1961, and people from every corner of the globe now come to experience this underwater Caribbean environment. We love to offer our guests the opportunity to discover and enjoy the wonders of this unique biosphere! The island is also the perfect setting for a relaxing tropic vacation with clean and peaceful beaches, clear waters, exotic flora and fauna, and numerous archeological vestiges of the Mayan culture.

Dive Paradise and Hotel Cozumel work closely together to provide safe, fun-filled and relaxing diving vacations with luxury amenities. A full-service Dive Paradise shop and training facility is located onsite at Hotel Cozumel with beachfront showers, rinse tanks and lockers available for gear storage. Free Dive Paradise “Introduction to SCUBA” classes are facilitated in one of the largest pools on the island, and diving trips depart directly from the hotel pier. With decades of experience, we are specialists in the art of providing your dream diving vacation and are always fine-tuning our services to create a great experience for YOU!

With Dive Paradise, safety is born of skill, local knowledge, and constant training. Our “native” divemasters, captains and crew are among the finest on the island, and your safety is our number one concern. We take your fun seriously, so you can relax and enjoy your vacation.

We are pleased to provide our 2018 discounted rates with Hotel Cozumel for both our loyal fans and new friends. Come explore the beauty of Cozumel’s reefs via underwater adventures with Dive Paradise!

Diveheart adaptive diving returns to Dive Paradise!

We’re excited to welcome Diveheart adaptive diving back to Cozumel next week!  Renee “Apple” Applegate, who ran Dive Paradise from 1994-2017, loved working with this organization, and we’re honored to continue supporting their inspiring mission to improve confidence and independence in children, adults, and veterans with disabilities through the scuba experience.

Did you know that diving offers the perfect buoyancy and balance to people who might struggle on land?  The effect of being neutrally buoyant can be so therapeutic that people often feel significant relief from chronic pain and limitations underwater.  In fact, according to founder Jim Elliot, studies at Hopkins University have shown that the body releases an extra output of serotonin below 66 feet, and they’ve seen spinal patients who report being free from pain after spending time at these depths!

Diving has been shown to help people with traumatic brain injuries, spinal cord injuries, chronic pain, PTSD, autism, and numerous other disabilities.  Those with limited mobility enjoy a liberating experience of moving more easily through beautiful underwater spaces.  The potential impact of sharing scuba diving with individuals with disabilities is enormous!

The warmth of Cozumel’s waters is particularly therapeutic.  If Diveheart’s mission and work inspires you, you are invited to participate in upcoming opportunities to dive with Diveheart at Dive Paradise, and/or to join this elite group of adaptive diving instructors and buddies via Diveheart Instructor/Buddy Training Courses.  Join us for some fun and meaningful adventures with these awesome human beings!  You can learn more by clicking here.

Please help spread the word –  Diving can be life-transforming, even life-saving in
many cases, through introducing people to a new sense of purpose and ability around a fun activity immersed in the beauty of nature.  Diveheart’s instructors and buddies have undergone rigorous adaptive diving instruction in order to be able to dive with and assist individuals with disabilities.  They can work with virtually any type of disability.  Their participants include individuals who have paraplegia, quadriplegia, amputation(s), vision and/or hearing impairment, Post Traumatic Stress Disorder, Down syndrome, autism, cerebral palsy, spina bifida, and many other types of physical and cognitive disabilities.  Diveheart focuses on abilities, not disabilities, to provide safe and inclusive activities for adaptive divers to enjoy the wonders of the aquatic world.

American Whitespotted Filefish in Cozumel Reefs

The American Whitespotted Filefish (Cantherhines Macrocerus) is one of several varieties of this species you will see on Cozumel’s reefs. You may also find them in Florida and throughout the northwest Caribbean.

They are noticeable for their prominent snouts and bright orange color, which can darken almost instantaneously to near black or lighten and be mottled by white spots depending on their surroundings, emotional state (being threatened), or to make themselves more attractive to a potential mate. Not all girls love flashy men . And they move seemingly effortlessly through the water – usually in pairs – in large part by undulations of their dorsal and pectoral fins.

Adult Whitespotted Filefish grow up to 18-inches long and are usually found in relatively shallow areas around reefs and sponges down to about 80-feet deep. They have scales, although very small, and feel like sandpaper – not dissimilar to a shark’s skin. This roughness is how the Filefish got its name. Reportedly their dried skin was once used to finish wooden boats. It isn’t known how long these fish live in the wild.

Every Filefish has a sharp spine on its head just above its eyes. It erects the spine when threatened as a defensive move. Its primary defense is to erect its dorsal and pectoral fins plus the spine to make it difficult for a predator to eat or to extract from its hiding place if back in a little cave. Juveniles are at risk of being eaten by tuna and dolphinfish. Adults may fall prey to larger fish, lizardfish, and seabirds. Plus they are popular as food or snacks for native Koreans and Chinese.

The Adult Whitespotted Filefish dines primarily on sponges, gorgonians, and algae but will also chow down on hydroids and stinging corals. It is difficult to differentiate between males and females. The male fish are said to have slightly larger appendages extending from their bodies at the base of their tails.

Filefish spawn on the sandy bottom at sites prepared and guarded by males. They breed in groups with one male mating with up to 5 females. Think “Sister Wives fish style. Females deposit their eggs in recessions where they are fertilized by the male. Both parents will guard their nests until the eggs hatch at which time the female takes over caring for her family. And when hatched, the juveniles are pelagic, meaning that they swim freely in open water.